𝗝𝘂𝘀𝘁 𝗖𝗹𝗼𝘀𝗲𝗱: 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗮𝗹 𝗪𝗮𝗿𝗲𝗵𝗼𝘂𝘀𝗲 | 𝗟𝗼𝘀 𝗔𝗻𝗴𝗲𝗹𝗲𝘀, 𝗖𝗔 𝟵𝟬𝟬𝟮𝟵
𝗜𝗻𝘃𝗲𝘀𝘁 𝗶𝗻 𝗥𝗲𝘀𝘂𝗹𝘁𝘀

𝗕𝗿𝗼𝗸𝗲𝗿𝗮𝗴𝗲: Equity Union Real Estate

𝗧𝗲𝗮𝗺: Lucrum Real Estate Group

𝗔𝗴𝗲𝗻𝘁𝘀: Raymond A. Rodriguez | Matt Freedman

𝗖𝗹𝗶𝗲𝗻𝘁: Seller (Private Investor)

𝗦𝗲𝗹𝗹𝗶𝗻𝗴 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗥𝗲𝗮𝗹 𝗘𝘀𝘁𝗮𝘁𝗲 𝗜𝘀 𝗔𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝙍𝙞𝙜𝙝𝙩 𝗕𝘂𝘆𝗲𝗿, 𝗡𝗼𝘁 𝗝𝘂𝘀𝘁 𝗔𝗻𝘆 𝗕𝘂𝘆𝗲𝗿

For the Seller of 𝟰𝟱𝟯𝟭 𝗦𝗮𝗻𝘁𝗮 𝗠𝗼𝗻𝗶𝗰𝗮 𝗕𝗹𝘃𝗱., that meant finding an owner-user who not only valued the space and location but could also leverage 𝗦𝗕𝗔 𝗳𝗶𝗻𝗮𝗻𝗰𝗶𝗻𝗴 to make the deal work.

Our marketing strategy zeroed in on that exact profile—maximizing value and ensuring a confident, smooth closing. Representing the Seller, a private investor, 𝗥𝗮𝘆 𝗥𝗼𝗱𝗿𝗶𝗴𝘂𝗲𝘇 and 𝗠𝗮𝘁𝘁 𝗙𝗿𝗲𝗲𝗱𝗺𝗮𝗻 guided the process from strategic positioning to final negotiations—securing a premium sale for this corrugated warehouse in one of East Hollywood’s most in-demand submarkets.

𝗧𝗵𝗶𝘀 𝗱𝗲𝗮𝗹 𝗶𝘀 𝗽𝗿𝗼𝗼𝗳: With the right strategy, well-located assets can outperform expectations—no matter the market.

𝗦𝗮𝗹𝗲 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀:

• Sold to an ideal owner-user investor
• Achieved a premium cost per SF of $556.84
• Lightly renovated and vacant warehouse
• Gated and secured parking lot
• Minutes to Silver Lake, Los Feliz, Larchmont & K-Town

Challenge

The seller, a private investor, owned a vacant corrugated warehouse in East Hollywood — a market with strong demand but also a highly specific buyer pool. The property’s highest value would come from finding an owner-user investor who could move in immediately, operate their business, and leverage SBA financing to make the acquisition work. The challenge was to position the property so that it would attract this exact profile, avoid extended vacancy, and secure a premium price per square foot in a competitive environment.

Solution

Lucrum Real Estate Group crafted a targeted marketing plan focused on reaching qualified owner-user buyers. By highlighting the property’s strategic location, gated parking, and turnkey potential, we showcased how it could serve as an immediate operational base for the right business. We leveraged SBA financing eligibility as a key selling point, making the property more accessible to motivated buyers. Ray Rodriguez and Matt Freedman managed every stage — from positioning and outreach to negotiations — ensuring the deal progressed smoothly toward the seller’s objectives.

Result

We successfully attracted and closed with the exact type of buyer we targeted: an owner-user investor who valued the location, recognized the property’s operational advantages, and was ready to take possession immediately. The transaction closed at $1,450,000 — achieving a premium $556.84 per square foot — and demonstrated that with a focused strategy, well-located assets can outperform expectations, regardless of broader market conditions.

𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝘁 & 𝗗𝗲𝗽𝗲𝗻𝗱𝗮𝗯𝗹𝗲 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻

Selling quickly doesn’t have to mean sacrificing value. With us, you can expect a market-value offer, favorable terms, and a smooth closing process.

𝗣𝗲𝗮𝗰𝗲 𝗼𝗳 𝗠𝗶𝗻𝗱 & 𝗥𝗲𝘀𝘂𝗹𝘁𝘀

We specialize in efficient, market-value sales that protect your bottom line. Let’s get your property sold—quickly and profitably.

Call us now to get started.
𝗹𝘂𝗰𝗿𝘂𝗺𝗿𝗲.𝗰𝗼𝗺.